Technical SEO site analysis- primamedia.ru

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Hello dear reader! Today I want to tell you about how you can improve the visibility of the PrimaMedia.ru website in search engines. I am an SEO expert, and to do this I analyzed data about the site and its markup.

The PrimaMedia.ru website has some errors that may negatively affect its visibility in search engines. One of them is the lack of keywords in the meta description of the page. A meta description is a short description of a page's content that appears in search results. It should contain keywords that will help search engines understand what exactly the page is about. I recommend adding the words “data center”, “eastern”, “Rostelecom” to the meta description - this will help improve the relevance of the page for queries related to the data center in the Far East.

It is also important to pay attention to the page headings. On the PrimaMedia.ru website, the page title contains the keyword “Igor Zimin”, but does not reflect the topic of the article - about the emergence of the Eastern Data Center. I recommend changing the title to “The emergence of an Eastern Data Center can improve the quality of life in the island region - Igor Zimin says on PrimaMedia.ru.” It is also worth adding a subheading that contains the keywords “data center”, “eastern”, “Rostelecom” - this will help search engines understand the topic of the article and improve its relevance to user queries.

The structure of the headings on the page is also not entirely optimal. H1 and H3 headings should clearly reflect the content of the page and also contain keywords. I recommend changing H1 to “The emergence of an Eastern Data Center can improve the quality of life in the island region,” and H3 to “How does the support service work for IT companies in the Eastern Data Center.” It is also worth adding the keywords “Rostelecom”, “Far East” to H3 - this will help improve the relevance of the page for user queries.

The content keywords on the page can also be more optimized. Now they contain only the first and last name of Igor Zimin, as well as the words “data center”, “eastern”, “quality of life”. I recommend adding the phrases “Rostelecom”, “Far East”, “industrial data center”, “data storage systems” to the list of keywords - this will help improve the relevance of the page for user queries and increase its position in search engines.

It is also worth paying attention to Open Graph micro markup. It allows you to optimize the display of a page on social networks and improve its relevance for search engines.